Industry
Web 3.0 - B2B
Client
Indorse
My role
Product designer
Indorse - Coding assessment platform
Indorse, skill validation platform, which uses a global network of experts to assess the coding abilities of job seekers. The platform caters to both recruiters and candidates.
A significant number of recruiters access Indorse on mobile to assess candidates and introduce the platform to their peers. As mobile increasingly became the primary touchpoint for discovery and evaluation, it was critical to ensure that the experience clearly communicated value, purpose, and next steps from the very first interaction, no matter how small the screen.
Impact
Increase in activation and conversion to paid plans
Higher no. of assessments created
Higher monthly sign-ups
Improved mobile UX increased retention by 5–10%






