While the recruiter admin panel already contained all necessary functionality, the experience on mobile lacked clarity and structure. Key actions were difficult to discover, and the assessment creation flow was not intuitive for first-time users. This made it harder for recruiters to confidently take the first step toward creating an assessment. To address this, we introduced a dedicated onboarding step that set clear expectations early in the journey, helping recruiters understand how Indorse works and what they could accomplish. In parallel, the assessment creation form was redesigned into a more intuitive, guided format, making it easier to complete on mobile and faster to reach the product’s core value. Together, these improvements aligned the product with real recruiter behavior, reduced friction in the early journey, and strengthened the foundation for higher activation, engagement, and monetization. We used Indorse's generative brand identity. Each assessment got unique combination of the shapes. Each report had generative branding making it unique to each candidate.